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The Role of Prototyping in Interaction Design

Interaction design focuses on creating engaging interfaces where users can achieve their goals intuitively. One of the most critical steps in this process is prototyping—building interactive models of your design to test and refine ideas before development. What Is Prototyping?A prototype is a preliminary version of a product that simulates its look and behaviour. It […]

How Storytelling Improves UI/UX Design

Storytelling isn’t just for books or movies—it’s a powerful technique in UI/UX design. By weaving a narrative into design, we connect with users emotionally, guide them through interactions, and create memorable experiences. Why Storytelling Works in Design Builds Empathy: Understanding user journeys as stories helps designers create solutions that resonate. Clarifies Purpose: Stories help communicate […]